Searching for SEO Services?
BUYER BEWARE! Dont Sign Anything!
SEO Services are Often Used By Churn and Burn Agencies
As a Tool to Legally Steal Monthly Revenue From Good Companies, Giving No accountability And They Get Away With It!
Hey there, my name’s Scott Nailon. And I’m the person behind Sites By Design, the person who you’ll be dealing with on your Sites By Design journey. I personally manage the planning, content, design, build and marketing for all of my clients.
Why Choose An Aussie SEO Services Provider?
You may have small backyard companies from all over India cold calling you every 3 days, I know that I do! They are always offering you a top position in a search engine. A position which they have no right to guarantee you or ability to get you there.
It’s quite common if you don’t cut them off right away, that they try to sell you Web Design or SEO services. They do so using either hope or fear or a combination of both.
The hope that you could be on the front page of Google for your industry. A hope that you could be the star and as a result receive a massive net of sales leads!
Or fear that your current web designer or SEO agency has not done a good enough job on your website or search engine campaign. That as a result, you won’t get the results you are looking for!
Unfortunately most of the time they misinform people grossly and many people end up being billed for a service that is ineffective or even non-existent. Usually, these SEO services are based on strategies that just don’t work anymore.
So, What Are SEO Services?
In my other business, Managed SEO, I explain what SEO really is. I explain it in simple human terms that anyone can understand. (Managed SEO is a training business. It exists to train and equip those who are planning to enter the SEO industry.)
Good and Bad SEO Services
Firstly, there are two sides to SEO, the dark side and the light side. There are also some methods that sit somewhere in the middle. To read more about SEO please click the + symbol below!
Blackhat SEO is a Real Thing!
The Dark side is called Black Hat SEO. This is SEO designed to trick Google into ranking you high and fast. Black Hat SEO services will usually get you banned inside of 6 – 12 months. Without a lot of work most rarely return to the search engine let alone the front page again!
The SEO Cowboys who use such tactics will make their money in the first 3-6 months. They will not really have any duty of care for your business. Their customers usually disengage them as a result of a loss of search engine rankings or ineffective SEO services.
Churn And Burn Sales Tactics
It’s the ‘Churn and Burn’ method. The bulk of their operation is sales. It’s like a real-life version of the movie ‘Boiler Room‘.
They take on as many clients as they can in order to boost their financial turnover.
Clients will give them from $500 – $3000 per month on average.
Unfortunately by the time a client realises that there are no results $3000 – $18,000 has been lost.
White hat - The Light Side of SEO
The light side is called White Hat SEO. This is mostly what we do. We follow the search engines rules carefully.
Ensuring that your site is not offensive to the search engines at all. We stay up to date with what the rules are in order to give you the results you need.
Be very careful of those who promise front page rankings on a search engine. Unless they own the search engine they have no right to make such promises!
We do things differently. As our customer, you have control and transparency in your SEO decisions. We are there to assist in your success.
You will have the ability to pre-book a telephone call to your SEO Manager in business hours at least once per month. In this call, you can talk about how your campaign is working out and even whats next.
We work with you diligently ensuring you understand your options and sort your direction on the next step. With us, you will never be in the dark. We empower you with the data and analytics you need in order to know where you stand with the search engines.
SEO Services Delivery
When delivering our SEO Services we endeavour to be 100% transparent. We don’t do the typical unaccountable ‘Monthly SEO’ plans which are offered by most. For example, when you order backlinking you will receive a list of the links we have obtained for you.
Industry-Wide Search Engine Optimisation
Industry-Wide SEO is all about working out your industry, products and services. Once you have a big list we research the keywords that are valid for each and list those.
As a result, we have a massive list of search phrases to use in content on your website. Content should be posted regularly for the sake of your website authority growth. Every time we release the new content we ensure that there are high-quality backlinks from blogs and other websites in your niche sending good authority back to your new article.
Content Consistency and Intensity
Content Intensity is the number of articles that you add to your website blog combined with the regularity of addition. In other words, Adding lots of quality content as often as you can!
At Sites By Design, we suggest content be posted on a regular basis. You should work out the size of your blog post (500 – 2500 words), the search term you would like it to rank for (long tail is best) and what it will be about (ensure it will be helpful to your potential customer). Then write as many as you can and schedule them to be published on the right dates.
We can publish an article & send backlinks from websites with relevant content on them.
- Monthly (12 Per Year)
- Fortnightly (24 Per Year)
- Weekly (52 Per Year)
SEO can sometimes be undervalued due to a lack of results by a previous SEO or Marketing Agency.
At Sites By Design we choose to start at the same place many choose to fail. Planning, it’s essential to any true success. However, the odds are that you don’t know how to do an SEO plan the way we do, after all, we don’t know how to do what you do either.
So, schedule a complimentary Zoom meeting and let’s geek out together on how many searches your industry gets for different search terms! No pressure to buy. No sleazy sales tactics. Just some solid information that you can receive and taken notes on. If you change your mind afterwards and use someone else there is no harm done, we love talking about SEO anyway!
Planning Your SEO
SEO Planning + Optimisation
Our Backlinking Package delivers a nice round of backlinks from web 2.0 properties. These backlinks will help your site backlink profile, may boost your authority and will ensure that your web page content is categorised properly.
Usually, when a professional orders such a package, there is an article included that has been ‘SPUN’. You will have an option to have your content spun for you if you like.
Article spinning is a writing technique used in search engine optimization (SEO), and other applications, which creates what appears to be new content from what already exists.
Content spinning works by replacing specific words, phrases, sentences, or even entire paragraphs with any number of alternate versions to provide a slightly different variation with each spin. This process can be completely automated or written manually as many times as needed.